Audit first
We review structure, search terms, tracking accuracy and wasted spend before recommending changes.
Google Ads Management Built on Structure and Measurement
Account structure, ad copy and conversion tracking done properly from the start.
Most underperforming Google Ads accounts are not a bidding problem — they are a structure, tracking and landing page problem.
- Account audit and restructure
- Search and shopping campaigns
- Ad copywriting and testing
- Remarketing
- Conversion tracking setup
- Transparent performance reporting
What's included
How we approach the work
Campaign management
Ongoing bid, budget and query management with clear documentation of what changed and why.
Shopping
Feed quality, product segmentation and priority structures for retail accounts.
Reporting
Reporting tied to conversions and pipeline, not vanity impression counts.
Our process
A structured, transparent engagement
- 01
Audit
- 02
Restructure
- 03
Launch
- 04
Test
- 05
Optimise
- 06
Report
Portfolio
Who Google Ads is built for
The kinds of firms and organisations we deliver this service for — each engagement is planned, measured and reported transparently.
Healthcare
Private Hospital Enquiries
Google Ads
Search campaigns per specialty with conversion tracking down to booked appointments.
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Accounting & Advisory
Accountancy Client Acquisition
Google Ads
Service and location structure that keeps cost per qualified lead under control.
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Automotive
Car Dealership
Google Ads
Model, finance and service campaigns with showroom-visit and call tracking.
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Hospitality
Hotel Direct Bookings
Google Ads
Brand protection and destination campaigns that reduce reliance on booking platforms.
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Health & Fitness
Fitness Membership Drive
Google Ads
Seasonal membership campaigns with local targeting and trial sign-up tracking.
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Fintech & Investment
Fintech App Installs
Google Ads
Search and app campaigns measured on activated accounts rather than installs alone.
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